“We’re all in this together.” For the past five months, that has been the message of the United States and all around the world. Governments are...

With no clear end of the pandemic in sight and federal aid running out, the question a lot of us have is, how long can we...

When you search for a restaurant, what’s the first metric you pay attention to? Usually, it’s reviews. Whether it’s Google Maps, Yelp, or OpenTable, it feels...

A few years ago, an interesting study came out of Harvard Business Review titled, “The Business Case for Curiosity.” In the study, HBR reported how an...

Being a founder in the post-COVID world is going to require a different perspective of the world. For my entire career, I have always been someone...

There are two types of leaders. You see this at the executive level, and you see it all the way down throughout an organization with multiple...

Now more than ever, CEOs are focused on customer experience and controlling costs—and making sure their contact centers are fully optimized goes a long way in...

The top salespeople in every organization are the ones who drive the majority of the company’s revenue. This is what’s known as The Pareto Principle, which...

If there was ever a catalyst to reimagine the events space, the coronavirus is it. Over the years, corporate live events have transformed to include celebrity...

I was recently reading a fascinating article about how the George W. Bush Administration was very concerned about the possibility of a pandemic. For three years,...

Rolling forecasts are still a fairly new concept for businesses. In many organizations, financial planning is as follows: at the end of every year, you create...

Most organizations don’t do very much strategic thinking around “power generation.” And they shouldn’t. Power is generated through regulated utilities—and the days of factories and businesses...

Hiring new employees over Zoom has been an adjustment. For more than a decade, my public relations agency Stanton & Company has worked from an office. We are...

Salesforce is the king of enterprise customer relationship management (CRM). HubSpot is the king of CRM tools for small to medium-size businesses. The CRM space is...

How do you know if your business is on track? Startup founders and business owners have to juggle a million and one different variables in order...

There are two major issues affecting the world right now—and specifically the United States. One is the pandemic, which has proven itself to be much more...

In March 2020, the largest “work-from-home” experiment in history began. The moment entire companies moved their workforces remote, business owners and employees alike both started to...

When it comes to building a consumer goods product, conventional wisdom (especially in Silicon Valley) is to go all in on one marketing channel. For example:...

I grew up in Los Angeles, but when it came to work, I was raised in New York City. Since moving back to the west coast...

What do meetings, lunch & learn sessions, and workshops look like in a virtual world? In today’s current environment, businesses are changing the way they think...