I am not your average writer. My degree is in creative writing, but my background (and most formative mentorship) took place in advertising. Between the ages...
Most founders end up using a number of agencies when their startups are still in the early stage. You really don’t have a choice at that...
When people see what I’ve built for myself as a writer, they think it’s the result of my degree in creative writing. It’s not. I tell...
If you want to become a writer, you have to write. This is a universal truth that most people understand in theory but fail to understand...
Offline marketing often seems like a risky proposition for e-commerce companies. Today, everything is tracked, measured, analyzed, and organized. Clicks are counted, and page views are...
The term "thought leadership" is a fairly new one in the marketing world.
This is what a day in the life of a very busy professional writer looks like (and what you can do to crank out the same...