In a crowded marketplace, only great brands survive. Great brands are built through humanity’s oldest tool: storytelling. Nowadays, all you need to start a business is...

I have been the founder and CEO of a PR agency for over 15 years. For what it’s worth, I came from the brand side — most recently...

In 2008, Forbes began publishing their annual list of America’s top colleges. From then through 2019, the list was more or less a confirmation of conventional...

We have a running joke in our extended family that my husband, Brad, loves sloths.  I couldn’t tell you when it started, but whenever it’s time...

Life is short. Most people I know have completely changed the way they think about managing their time after living through COVID. For almost a year,...

Most of what our aunts and uncles, friends and family members tell us about having a successful career is incorrect. “You should make an effort to...

A decade ago, you could spin up a website and launch a DTC product, and the mere fact you were “DTC” made you competitive. The space...

Routines are great. But you never really know how your routine is working for you until you change things up. Every week, I take a dance...

I think playing it safe is the riskiest thing you can do as a business leader—and being subtle is boring. Customers don’t pick up on subtleties....

Post-pandemic, are our work lives slowing down or speeding up? There seem to be conflicting answers. On the one hand, NPR recently reported that unemployment is down and...

What’s your return to office plan?  Right now, every leader is being asked this question. Some have declared answers, many are actively revising those answers, most...

The pandemic and remote work changed the definition of an effective onboarding process. In the past, a new employee would show up on their first day...

The pandemic accelerated the business world’s shift to the cloud. This journey of migrating from on-premise infrastructure and applications to the cloud started all the way back...

As an entrepreneur, you don’t really get time off. You have to make time, sometimes against all odds. Most people I know who are entrepreneurs and...

Back in the 1960s, Artificial Intelligence (AI) was believed to be right around the corner. Significant funds were invested. Systems were built. But, results were disappointing...

There is a lot to be grateful for after having gone through a global pandemic. While we may still be navigating the situation (and who knows...

What makes a good company culture?  Most leaders think culture is defined by vacation days and work retreats, what games you play in the office and...

Ideas don’t come out of nowhere. Eureka moments are really collisions of prior experiences hitting you all at once—or collisions of ideas between people in moments...

We are a long way away from the Industrial Revolution. In the 1700s and 1800s, work life was hard. Days were long. Working conditions were rough...

One of my favorite business frameworks is Jeff Bezos’ “Regret Minimization” framework. In a nutshell, when debating within yourself as to whether or not you should...