Building a business is hard. It’s a never-ending challenge of balancing strategy, execution, people skills, product development, customer service, and opportunity cost. When you get all...
Even Steve Jobs, one of the most notable mavericks of our time, knew he couldn’t do it alone. “Great things in business are never done by...
Thirty years ago, there was a very obvious cue as to when the workday was done. For many knowledge workers, you were expected to be in...
Most companies’ narratives revolve around products, features, and value propositions. And while those are definitely important, there’s a much bigger opportunity to build emotional connections. When...
Business partnerships — like all partnerships — are a two-way street. I have been working in PR for a long time. And one of the things I have...
In their initial stage of growth, most CEOs, CROs and CMOs expect that if they can crack the code on their company’s go-to-market (GTM) model —...
When building a startup, there’s never a wrong time to ask for advice. However, part of the challenge of being a first-time entrepreneur is “knowing what...
A great culture doesn’t just happen — it’s built through care and intention. Great company cultures require intentional effort. Culture is cultivated and groomed, not just at...
Someone once asked critically acclaimed film director and screenwriter, Stanley Kubrick, if it was usual for a director to spend so much care on lighting each...
My parents come from Sri Lanka, and I was born in the UK. We were one of those families that moved every two or three years....