ThirdLove was about to move into a brand new office, and the other day I was walking around our old space, thinking about the time we’d...
I would be hard-pressed to think of a founder who intimately knew their product before starting their company. More commonly, founders are potential customers rather than...
Offline marketing often seems like a risky proposition for e-commerce companies. Today, everything is tracked, measured, analyzed, and organized. Clicks are counted, and page views are...
Building a startup is a bit like building a relationship. When something feels really difficult — you’re trying to make it work, but you just can’t — it’s a sign...
The term "thought leadership" is a fairly new one in the marketing world.
Done right, transparency promotes open and collaborative work environments. It fosters team trust and communication. And it promotes cultures where intellectual honesty and data-driven decisions supersede...
Over the past decade, I have founded and exited two companies — Increo and Crashlytics — and then stayed on to build large teams at the acquirers — Box and Twitter.
So you’ve decided to go out on your own and become a freelancer. The only problem is, a major part of being a successful freelancer is...
Never underestimate what a positive human interaction can do for someone else — especially right off the bat, without asking for anything in return.
The startup game is all about who can manage their resources more effectively.